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The association added: “Other celebrities such as John Bishop and Chelsea footballer Jorginho are great examples of how this can be done right when a native BSL signer is consulted.
“We will also be making contact with Isabella Signs to ask her to clarify in all future social media content and in interaction with celebrities that a) she does not represent the Deaf community, and b) the signs she uses are not British Sign Language.”
The needs of the deaf community have been receiving more exposure recently, especially since the 2021 Strictly Come Dancing win of EastEnders star Rose Ayling-Ellis, who uses BSL to communicate.
Meanwhile, deaf twins and Instagram influencers @being__her released a video which translated Olly’s song into BSL, and the deaf performer @FletchSingSong on Twitter, who has also advised Ed Sheeran on BSL translation, offered to step in and help if required.
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