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Express.co.uk readers can vote in our poll on whether they will boycott brands who have withdrawn their adverts on GB News. And let us know more about what you think in the comments section.
Our poll comes as multiple brands have pulled their adverts from the upstart channel – which promises to take on cancel culture – following its launch on Sunday.
Ikea, Kopparberg and Octopus Energy are among companies who have withdrawn advertising from veteran broadcaster Andrew Neil’s channel.
Swedish furniture giant Ikea said it had “not knowingly” advertised on GB News.
It added: “We are in the process of investigating how this may have occurred to ensure it won’t happen again in future, and have suspended paid display advertising in the meantime.”
In its statement, cider firm Kopparberg also said it was unaware its adverts were running on the network and added that they had been suspended “pending further review of its content”.
Octopus Energy said it would only advertise with GB News if it proved to be “genuinely balanced”.
The Open University also paused its advertising.
Mr Neil, widely regarded as TV’s toughest interviewer, hit back at Ikea over its move to stop its adverts on the channel.
READ MORE: Piers Morgan vows to boycott ‘pathetic’ IKEA after GB News swipe
Mr Morgan said: “Oh shut up, you pathetic virtue-signalling twerps. I’m now boycotting IKEA.”
Meanwhile, GB News presenter Alex Phillips lashed out at Kopparberg.
She tweeted: “I never liked Kopparberg. It is hardly cider. It’s an overly sweet, additive-laden nonsense that any West Country babber finds deeply insulting to the very concept of cider. You aren’t losing a customer here. Just saying.”
Commentator Dominique Samuels blasted people urging companies to pull adverts from GB News.
She said on Twitter: “People with really sad lives are now trying to remove advertising from GB News because some of the presenters don’t regurgitate metropolitan liberal talking points.”
Ms Samuels added sarcastically: “But cancel culture doesn’t exist.”
GB News boasts a host of high-profile signings, including former Sky Sports presenter Kirsty Gallacher, ex-BBC presenter Simon McCoy and former ITV presenter Alastair Stewart.
In his opening monologue, ex-BBC political interviewer Mr Neil said the channel will “puncture the pomposity of our elites in politics, business, media and academia and expose the growing promotion of cancel culture for the threat to free speech and democracy that it is”.
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