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William Hill Spokesperson, Lee Phelps, said: “Mike Tindall’s ties with the royal family will make him familiar with the process of competing for the crown, and our punters feel the former England rugby star is certainly in the running to sit on the jungle throne this year.
“We’ve received a lot of money over the weekend for Tindall to win the accolade, with his previous price of 8/1 halving into 4/1 in a matter of days.
“Also keep an eye out for ex-Love Island contestant Olivia Atwood, who is similarly priced to win the hearts of the public in next month’s return to Australia.”
Speaking ahead of his stint on the show, which is fronted by Ant McPartlin and Declan Donnelly, the royal believes his former rugby friends will vote for him to do the Bushtucker trials.
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